The International Social Security Association (ISSA) is the world’s leading international organization for social security institutions and government departments. This brand hub provides easy access to the ISSA’s logo and visual identity, explaining its origin and use.
Consult the ISSA Visual Identity Guidelines for more detailed information.
Contact us if you have any questions.
The logo identifies ISSA across all products and languages. The globe symbols the global scope of the ISSA and the universality of social security. The olive branches recall the link of the ISSA with the United Nations family. The horizontal version is preferred, but when required for space purposes the vertical version may be used.
ISSA Excellence logo
When using the ISSA identity for communications and promotions the ISSA identity should be used with the tagline – EXCELLENCE IN SOCIAL SECURITY. This ISSA Excellence logo exists in various language versions, and in a multi-lingual version. The horizontal version is preferred, but when required for space purposes the vertical version may be used.
The ISSA colours support a consistent visual identity through brand differentiation and recognition. The primary palette includes the three colours in the ISSA logo, reinforcing the brand objectives and brand characteristics of the Association. Detailed information and additional colour variants are available in the ISSA Visual Identity Guidelines.
Vialog LT Com is the selected sans serif typeface, while Minion Pro is the selected serif typeface for ISSA publications. Arial may be used as a replacement sans serif font and Times New Roman as the replacement serif font. Arial and Times New Roman should also be used for materials prepared outside ISSA and for correspondence. Detailed information is available in the ISSA Visual Identity Guidelines.
A guide for the branding of ISSA events, which includes good practice examples, is made available for host organizations. The guide demonstrates how the event branding should follow the ISSA Visual Identity Guidelines, while being adapted to the venue and context of the event.