Social security institutions throughout the world are strengthening their customer orientation: serving the public with courtesy, consideration, efficiency and accuracy, based on the concept that organizations will reach their goals effectively and efficiently through the satisfaction of their customers.  

Various dimensions of customer service will be explored during the training seminar: processes designed to satisfy customer expectations; mechanisms for establishing and maintaining good relationships with customers through public relations techniques; understanding needs and determining expectations of customers. Roles and communication skills of "frontline" officers will also be discussed during the event.    

The training seminar is intended for managers and staff from social security institutions from Arab countries in Africa and Asia, working in the field of customer services and public relations. It will be an ideal platform to share first-hand experiences in the field of customer service and public relations.  

Open to ISSA member organizations from the region. The working language will be Arabic. For further information and registration please contact the  ISSA Liaison Office for Arab Countries.